What You’ll Learn

Discover how to simplify your marketing as an independent artist — from posting smarter to turning your audience into a community that actually supports your music

  • The best ways to engage your fans — questions, DMs, and posts that build real connection.

  • Simple content batching systems — create once, repurpose everywhere with ease

  • How to use tools like Later, Bitly, and ManyChat — automate scheduling, track clicks, and boost engagement.

  • The right time to pitch sponsors — quarter-end strategy that actually gets responses.

  • Balancing brand and artistry — show your personality and promote your music without feeling salesy.

Instructor

Sarah Fitzgerald

As a former teacher turned marketing manager, I’ve transitioned my passion for education into crafting impactful narratives. From copywriting to strategic storytelling, I’ve led rebranding efforts, ad campaigns, partnerships, and case studies. At Flocksy, I manage creative projects, community-building, affiliate programs, and content across platforms. My work includes redesigning Flocksy and Hatchwise websites, driving leads, and delivering successful campaigns and case studies.

Who This Workshop Is For

  • Independent artists and musicians who want to grow their audience without feeling overwhelmed by marketing.

  • Creators juggling multiple roles — from songwriting to posting to building community — who need a simpler system that actually works.

  • DIY teams and managers ready to streamline their content, build brand trust, and attract more opportunities.

  • Anyone tired of guessing what “the algorithm wants” — and ready to build a fanbase that lasts.

Go deeper with 24/7 Artists - more tools, more resources, more growth with All Access

  • $49.99 / month

    All Access

    Courses, mentorship, and insider sessions that give you the real blueprint to grow fans + get paid.
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